The worlds of Barbie and Care Bears collide with Mattel’s latest partnership with Cloudco Entertainment. Barbie’s lovable Display Care Bears collection launches this winter, offering an exciting unboxing experience.
The expansion of Mattel’s line of Barbie lovable display dolls will include three Care Bear characters: Share Bear, Cheer Bear and Grumpy Bear. Consumers can remove the stuffed animal costumes to reveal Barbie or Chelsea dolls and other blind surprises.
Each doll comes with a surprise bag filled with accessories such as a dress, headband, shoes, and a matching mini Care Bear friend. The dolls also feature facial and hair transformations that can be achieved through the use of ice-cold or warm water.
The doll’s Care Bear costume features a reversible plush top that transforms into an oversized fleece jacket. The costume head converts into a bed for the mini Care Bear character.
“With the Barbie Show Care Bears, fans will love discovering and collecting all the surprises in this adorable collection,” said Robbie Prinzo, Global Head of Licensing, Cloudco Entertainment. “This partnership brings together these iconic characters. Capturing the magic of discovery and the joy of surprise, it’s fun for everyone.”
Each Barbie Cutie Reveal Care Bear doll is sold individually at all major retailers. Barbie retails for $24.99 and Chelsea for $14.99. To learn more, visit mattelshop.com.