AGC Toys and Beverly Hills Teddy Bear Co. have signed a licensing agreement for the Masters of African Goddess Warrior plush toys.
The collection will include 15 soft dolls and plush characters inspired by the African Goddess Warrior IP, encouraging self-discovery and celebrating your culture. The African Goddess Warrior Plush Collection is part of the Level 3 licensing program. The program, in partnership with Cuesta Licensing, will include physical toys, technology-enabled experiences and games.
The idea that women are damsels in distress is outdated. Women are born goddesses and warriors. We’ve been smart, unique and magical since the beginning; and through the Afro Goddess Warriors Collection, a tribe of loyal licensees [and partners] The desire to inspire resilience, culture, intelligence and class in current and future generations of women is growing. What a glorious time to be alive!
Plush products will be available next year. The IP features over 150 characters, the land of Alkebulan and more that can be turned into products.
“I am passionate about celebrating the rich culture Andrea has created [Furtick] With the creation of the African Goddess Warrior brand, it has grown so beautifully. I’m excited to bring these two companies together and we can’t wait to reveal our products to retailers. This is monumental,” said Marlene Cuesta, CEO of Cuesta Licensing.
“We are extremely excited to collaborate on the large-scale creation of the African Goddess Warrior Plush Collection. The world needs this kind of inclusivity and uplifting energy today, and we’re excited to be a part of it,” said Beverly Hills Teddy Bear Company CEO David Socha added.
For more information, please visit agctoysinc.com.
