After weeks of creepy trailers and really good pre-release buzz, Neon gets its long-awaited release long legs Finally released this weekend. The horror thriller directed by Osgood Perkins and starring Maika Monauer and Nicolas Cage is generating a lot of buzz, and it seems to be paying off big time in theaters.
Although the impression is somewhat mixed, Deadline reports long legs It earned $22.6 million domestically. It’s Neon’s biggest debut to date in seven years and the biggest debut for an original horror movie this year. The studio is definitely proud of this: In a press release, it noted that the film performed similarly to The Blair Witch Project. “since [Blair Witch] Is there an independent genre film whose screening numbers, performance and index are so high that in the eyes of the industry it “appeared out of thin air”?
Neon really goes out of their way to make sure everyone knows that long legs exist. Trailers have been shown ahead of many tentpole films over the past few months, with marketing campaigns further encouraging audiences to discover potential secrets. It also helps hide Cage’s appearance – if your movie already looks creepy, the only way to see what its co-lead looks like is to steel yourself and see the damn thing. Neon publishing boss Elissa Federoff noted that the marketing was “creative and imaginative,” and was understandably proud of the studio’s efforts. “We created a movement around the film,” she points out. “When audiences know it’s going to be original and something they’ve never seen before, they rally behind it.”
Hey Satan. pic.twitter.com/ZFLLHKIOV9
— Neon (@neonerated) July 14, 2024
Stronger than long legs I did it, but ended up in second place. despicable me 4. The Illumination film added another $44.7 million in North America, bringing its domestic tally to $211.1 million. An additional $88 million in oversight brings it to $437.8 million globally, helping greater despicable Me Franchise value exceeds US$5 billion. It’s definitely going to make more money in the next few weeks, so get ready to bring your kids Minions 3 2027. Brain Teasers 2 and A Quiet Place: Day One Earnings were also strong this weekend, with global totals reaching $1.35 billion and $203.6 million respectively.
Next weekend’s blockbusters are from Universal Pictures and Warner Bros. tornado, It has been building a lot of hype in recent weeks. The following week, July 26th, is the long-awaited week Deadpool and Wolverine, This will most likely make a a lot of Money, especially since it’s also the same weekend as San Diego Comic-Con. Considering how movies have performed this month and into June, it’s hard to believe we were so worried about theatrical movies in May.
while we are here, long legs Does it live up to its hype, or are you wondering what the big deal is? Let us know in the comments below.
