From reconsidering long-term travel plans to canceling conference appearances, the Canadian Association is reevaluating their participation in the U.S. event. This is the harvest of a survey published on March 27 in an online forum that included 120 leaders of the National Association of Professional Medical Association of Canada.
“Is your association still planning to hold or attend a meeting in the United States? Is there a decision on canceling, postponing or transferring to a virtual or Canadian alternative?” is a question posted on the forum.
Several organizations responded that, based on responses to the investigation shared with Skift conference, they had withdrawn from the U.S. conference, withdrew delegations of speakers or turned to virtual or domestic alternatives.
Many organizations stress that their decisions are not political statements, but responses to the emotions of members.
Many Canadian associations are waiting and understanding the method
Some association boards cited “Scenario with the United States” as the reason for the cancellation.
Some groups are taking the “wait and see” approach, especially for events scheduled for later 2025 to be held in late 2026. Even for the association that continues to co-host American events, questions about strong participation of Canadians in Canada remain.
Complex cross-border landscape
Several associations have reported that internal travel restrictions are key obstacles. For others, the tone and perceived climate based on the American events adds uncertainty.
Member concerns about “discomfort,” “spokesperson review,” and “transfer federal policy” are prompting some groups to revisit their future campaign strategies.
Despite the tension, some are still trying to maintain cross-border relations. Some Canadian societies hosted American counterparts at their own events, combining symbolic gestures such as common brand giveaways.
In addition to participation, some associations are also changing behind the scenes to mitigate risks. An example is opening a U.S. bank account to avoid loss of currency exchange rate when working with U.S. suppliers.
Overall, emotions are a kind of caution.
