The latest release from MGA Entertainment’s MGA Miniverse is a collection of Make It Mini Makeup featuring real-life makeup products.
Make It Mini Makeup features a fictional brand called Wink + Blush, which is inspired by traditional cosmetics companies. In each capsule, children will find a DIY activity to create their own cosmetics. The collection includes four eyeshadow palettes, three lip glosses, three lip glosses and four nail polishes. Each capsule comes with an instruction card showing kids how to apply makeup. For example, the eyeshadow capsules come with two colored powder and oil bases that kids can mix together in varying amounts to create different shades, then put each shade into a mini eyeshadow palette. Designed for children ages 8 and up, these surprise capsules are a great way to introduce makeup to pre-teens while still encouraging creative play.
Isaac Larian, CEO and founder of MGA Entertainment, said: “MGA’s Miniverse is the first micro brand to fuse DIY and collectability, and we are proud to bring this concept to the forefront with the Make It Mini Makeup Collection. into beauty. “This collection is a love letter to Gen Z and Millennial fans. It elevates the luxury collecting experience with products that have a place in everyday life—in your wallet, in your On the table or on your dresser.
Make It Mini Makeup capsules are available now at major retailers and shop.mgae.com for $9.99.