Miraculous Corp has partnered with live entertainment platform Fever to create an interactive experience. The first interactive live wonder experience will debut in Mexico City in spring 2025.
The Miraculous Corp, a joint venture between Mediawan and ZAG, has achieved great success in Mexico with its animated series, Miracle-The Story of Ladybug and Cat Noir. Mexico ranks second, just behindd France, brand awareness among girls aged 3-9 years.
Miraculous Corp is committed to building on the tremendous success and passion for the Miraculous brand, with a focus on significantly expanding our presence in the live entertainment space. Partnering with Fever, a global leader in live experiences, ensures our fans will enjoy an exciting, legendary adventure filled with engaging interactive elements that will appeal to audiences of all ages."
During the experience, fans will step into the story of Miracle and join the characters in an immersive in-game treasure hunt as they work together to save Paris.
Fever is the world’s leading live entertainment platform. It provides urban experiences to millions of people around the world.
Collaborating on Wonder Experiences is an exciting opportunity to create immersive events that appeal to audiences of all ages. We look forward to working together to create moments that inspire wonder and joy.
For more information and updates about this effort, visit miraculousladybug.com.
The post Miracle Comes to Mexico City: Franchise Partners with Fever for Live Experience appeared first on The Toy Book.