Last week, Musk showed off his Robotaxis at a Tesla Cybercab event at a Hollywood movie venue, with dramatic scenes designed to evoke a neon-powered sci-fi future. A new lawsuit filed Monday accuses the tech billionaire of using artificial intelligence to generate blade runner 2049 style imagery This comes after a company behind the film had already rejected Musk’s request to officially license the film.
The lawsuit was filed in U.S. District Court in Los Angeles on behalf of Alcon Entertainment, which helped finance Blade Runner 2049, new york times Report. It names Tesla and Warner Bros. as defendants, claiming the former used images generated based on artificial intelligence Blade Runner 2049 Infringement of Alcon Entertainment’s copyright. It essentially argued that Musk was trying to “steal Blade Runner 2049 Help sell Tesla’s brand.
Denis Villeneuve’s sequel to Harrison Ford’s original, starring Ryan Gosling, uses bold colors and a panoramic futuristic vision to depict a grim cyberpunk dystopia in which humans and machines alike are tortured by the corporate Exploitation and listlessness. But Gosling and this movie exploited Get caught up in a cool mystery with tech anxiety.
Musk’s allegedly infringing pictures are part of it “We, Robots” Tesla Cybercab Event on Oct. 10 at the Warner Factory, where the company showed off new self-driving cars that it says will be ferrying passengers around Los Angeles by the end of the decade. The company also promoted its Optimus robot at the event, claiming that once built, the robot will be able to perform a variety of household tasks and will sell for $20,000 to $30,000 each.
At the beginning of the campaign, Musk used the image of a man in a trench coat looking out the window at the hazy, yellow-orange, desolate city skyline with the words “Not this” written in the corner to illustrate the future impact that his product meant. Utopia averted. “I love blade runnerbut I don’t know if we want that future,” the Tesla CEO said, referring directly to the franchise during the event. “I believe we wanted that rag he was wearing, but not, uh, not the bleak apocalypse.”
Alcon claims in the lawsuit that the still image was clearly interpreted as a reference to the 2017 sequel, and in addition to infringing on its copyright, it also associated the two brands in a way that Hollywood companies intentionally avoided. Alcon said it wanted to avoid any association with Musk’s “massively amplified, highly politicized, erratic and arbitrary behavior that has sometimes devolved into hate speech” and also did not want to launch a vehicle ahead of its launch. Jeopardizing potential brand deals with other car companies. Blade Runner 2099 TV Shows on Amazon Prime. Despite rejecting Musk’s request to use Blade Runner 2049 In his statement, the lawsuit says, “He did it anyway.”
While Musk was once known primarily for his electric vehicles, he has been in the news more frequently in recent years for his incendiary comments on X (formerly Twitter), which he acquired in 2022. Diablo 4who is campaigning for Donald Trump in the 2024 presidential election. Over the weekend, Musk claimed he would give Sign the petition for $100 to any registered Pennsylvania voter as part of a marketing blitz for the recently convicted Republican candidate.