The Trump brothers have been teasing a mysterious encryption project, and now, they’ve finally taken the wraps off it. Well, sort of. In fact, while we now at least know its name, it’s still not entirely clear what it is.
On Thursday, Donald Trump Jr. announced “The DeFiant Ones,” a new “crypto platform” that will help people… well, that part isn’t quite clear yet. On X, Don Jr. linked to a Telegram page that will share updates about “The Defant Ones” in the near future. From everything we’ve heard so far, the platform sounds a bit like a cryptocurrency exchange. But this is just a guess. There is little information about what the Trump brothers are actually doing. All we have is the project’s hashtag: #bedefiant. Really cool, guys.
In a previous interview with the New York Post, Eric Trump described cryptocurrencies as “digital real estate” and claimed that decentralized finance could help low-income Americans enter the financial field: “Basically the country now has More than half can’t bank,” he said. “That means most loans from most institutions will be denied. But with this technology, they can be approved or denied by the lender almost instantly based on math rather than policy. Money can be deposited into their account within minutes, and Not months.
The Block previously pointed out that in July this year, people filed trademark applications for slogans such as “Be Defant”, “World Liberty” and “World Liberty Financial”. The applications were submitted by a company called AMG Software Solutions. One of the trademarks, “World Liberty Financial”, will involve “providing financial information in the field of decentralized finance (DeFi).”
Trump, who so far has a limited understanding of what decentralized finance actually means despite a growing alliance between his campaign and the cryptocurrency industry, helped his sons promote the project on Thursday and Posted briefly on Truth Social. “For too long, ordinary Americans have been squeezed by big banks and the financial elite,” said Trump, a financial elite who has helped big banks and other elites squeeze ordinary Americans. “It’s time we all took a stand together,” he added, sharing a link to his son’s crypto project.
It’s unclear how decentralized finance initiatives will help ordinary Americans avoid the economic “squeeze.” I would hazard a guess that it will not do so, and that, if anything, the project will crash and burn as its political utility wanes.
“Over the next few days, we will be sharing some important updates and announcements on this channel,” Don Jr. said in a post on Telegram. Okay, great. Wake me up when these updates include a complete description of your platform.